According to Wikipedia, The term, “Joint Venture” is defined as… “An entity formed between two or more parties to undertake economic activity together.”
But there’s more to it than that…
I’m about to teach you five killer secrets for landing joint ventures AND leveraging your partnerships to grow your business exponentially. These strategies are guaranteed to help you score highly beneficial JVs with internet marketers in your niche.
Let’s get started…
Secret #1: JVing With The Big Dogs
If you only have a list of 200 and you want to joint venture with a marketer who has a list of 100,000, then there’s one thing you need. That is, a great product.
Here’s how it works:
- You offer a high commission (even 100%) to the joint venture partner and make it easy for him to promote
- He gets the high commissions and in turn you get a list of buyers that you can sell backend products to
- If you offer anything less than 100% commissions, then you make money on the front end
- You can pay 100% commissions on the front end and 50% commissions on a one-time-only
How Do I Get Them To Promote For Me?
These big time internet marketers certainly don’t need you. You need them way more than they need you, in other words. That’s why when you request a joint venture with a top marketer, you want to:
- Be as generous with commissions as possible
- Make it easy for the JV partner to promote your product
- Send them a link to your download page, so they can examine your product
Is It Tough Getting These Partnerships?
Yes, it sure as heck can be.
Nobody trusts anybody else in this game… Unless:
- They’ve heard about you through you establishing your authority.
Most big time IMers won’t give you the time of day (if you can even get past their support crew). That is, if you’re not well-known or if they don’t personally know you.
How To Score A Big JV Deal As A Rookie:
- Become a customer by investing in one of his products
- Say good things about him in the community
- Thank him for such good information and tell him the impact he’s had on you
- Make yourself known to him and gain his trust on a small level before pitching your affiliate program to him
- Don’t be afraid to offer 100% commissions
Give him the URL to your download page so he can check out the product. Tell him your sales page’s conversion rate. Give him the URL to your affiliate program and make it easy for him to sign up. Ask him to take only 5 minutes out of his day to take a look at your product, and tell him he doesn’t even have to respond to your e-mail if he doesn’t want to…
Do I Have To Go After The Big Fish?
No. To tell you the truth, joint venturing with marketers with nearly the same amount of resources as me has been very beneficial as well.
What are the advantages of partnering with an IMer on the same level? For one, you can’t always get the big dogs to promote your product. It’s normally easier to get the smaller guys and gals to work with you on this.
PLUS, you can make several different types of JV partnerships with IMers of your caliber:
- Promote each others products
- Swap lists with each other for easy list building
- Create products together and position yourselves together
Secret #2: Multiply Your JV Deals By 5 Almost Overnight
I’m offering this tactic to you that will multiply your list of JV partners in a very short period of time, quickly and easily.
Here’s what you do.
Contact each one of your JV partners and ask to “swap JV partners.”
What I mean is ask them to plug you in with 5 of their JV partners, while you plug them in with 5 of yours. You’ll be amazed at how many new JV deals you’ll be making this year. Likely 5 times more than you’re currently making.
A more specific way to use this simple profitable tactic is this…
You contact JV partners and ask to set up “JV swap cross promotions.”
What you’ll do is set up actual cross promotions between your list of JV partners, while they set up cross promos for your product with their JV partners.
And if you’re not currently doing it, start using the free highrisehq.com to keep track of the wealth of JV partners you have and you’re going to get.
Secret #3: Become Well-Known And Trusted In A Community
You might think forums and networking are a waste of time. They sure as heck seem like a waste of time! And they can be if you don’t use them to grow your reputation so you can easily get joint venture partnerships.
This goes all the way back to establishing your authority. Not only do you want to be perceived as an expert in your field, you want to interact with your fellow marketers of all levels. In the internet marketing world, for instance, I’m constantly interacting with other marketers at Warrior Forum.
When you’re replying to threads and creating threads with valuable information, you gain trust in the community. You also become well-known. So when it comes time to find a new joint venture partner, you can simply private message another marketer.
Secret #4: A Trick For Leveraging Credibility Of Others (Even Though You Do All The Work)
Here’s a secret for leveraging the credibility of a top internet marketer. This is how a few internet marketers have gone from “nobody” to well-known overnight. Although it requires a lot of work on your part…
Here’s what you do:
- Write an ebook or create a product
- Ask a top internet marketer if he/she wants to be the co-author
You write the entire ebook and do all the work. Then you ask a top internet marketer with a big name if he/she wants to be the co-author.
Why would anyone want to do that?
- For You: You get instant credibility. Now people everywhere see you as being in the same league as the top internet marketer.
- For The Big Time IMer: He/she gets something to put his name on and sell. An instant quality product to be sold again and again. The guru also gets full rights to the product.
Just imagine…
- Now a whole lot of people know who you are.
- Also, your prospects are more likely to buy the product from you because there’s a well known guru on the cover.
- You can leverage their credibility in your sales material for the product forever.
- It’s not just an endorsement from a well-known person in your field, it’s co-authorship. That puts you in the same league as the guru in the public eye.
Think about how powerful that is…
Secret #5: Ask To Have Your Products Promoted In Odd Places
For top internet marketers, often they know their lists are the most valuable asset they have. They often have e-mail promotions set in place for MONTHS in advance. These marketers get joint venture partnership requests all day every day.
Their e-mail promotional space is valuable and limited.
Good news however… You don’t actually have to have your products promoted via e-mail. You can make joint venture requests for your products to be promoted in less valuable places:
- Ask for your products to be promoted on their websites or certain pages of their websites
- Ask for your products to be promoted on their thank you pages/download pages
- Ask for your products to be promoted in a blog entry
You stand a better chance at having your products promoted anywhere but via e-mail. Ideally you want a 4 to 9 day promotion of your product via autoresponder. However, you can get sales just by having your product available in other less valuable places.
So be sure to bring this up in your joint venture request. Remember that these top marketers get sales every day, all day. You could get some sales/opt-ins for simply being promoted on a thank you/download page.
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